Multimodal Discourse (Hodder Arnold Publication)
SKU: SONG0340608773
ISBN : 9780340608777
Condition : Used
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Multimodal Discourse (Hodder Arnold Publication)
Multimodal Discourse outlines a new theory of communication for the age of interactive multimedia. Kress and Van Leeuwen show how two kinds of thought processes interact in the design and production of communicative messages: "design thinking" and "production thinking," the kind of thinking which occurs in direct interaction with the materials and media used. This book will be a key text in courses of language, media and communication willing to take on the theoretical challenges posed by multimodality, mulitmedia and multi-skilling, and it provides inspiring theoretical input for courses in interactive multimedia design.
Specification of Multimodal Discourse (Hodder Arnold Publication)
GENERAL | |
---|---|
Author | Gunther Kress |
Binding | Perfect Paperback |
Language | English |
Edition | 1 |
ISBN-10 | 0340608773 |
ISBN-13 | 9780340608777 |
Publisher | Bloomsbury Academic |
Publication Year | 2001 |
DIMENSIONS | |
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Height | 6 inch. |
Length | 0.33 inch. |
Width | 9 inch. |
Weight | 0.57 pounds. |
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